Acura Announces January 2008 Sales Results

February 5, 2008

02/01/2008 - TORRANCE, Calif. -

The MDX luxury SUV topped January Acura sales for January with 3,982 units; however total Acura sales were 11,168, down 14.2 percent compared to last year.

“With next week’s debut of the new 2009 RL at the Chicago Auto Show, we anticipate a substantial boost in Acura interest,” said Dick Colliver, executive vice president of sales. “The RL, Acura’s top-of-the-line sedan, will significantly raise the bar with new technology, additional power and enhanced handling.”

January 2008 sales for Acura sedans was led by the TL performance luxury sedan with 3,246 units sold followed by the TSX sports sedan with 2,073 and RL luxury performance sedan with 383 units sold. In addition, the RDX turbocharged crossover SUV tallied 1,483 sales.

*The daily selling rate (DSR) is calculated with 26 days for both January 2008 and January 2007.

Written by Mr. Onil · Filed Under 2008, Honda & Acura News | Leave a Comment

American Honda Reports January 2008 Sales

February 5, 2008

02/01/2008 - TORRANCE, Calif., -

Feb. 1, 2008 - American Honda Motor Co., Inc., posted January total vehicle sales of 98,511, a decline of 2.3 percent compared to January 2007 results.

Honda Division posted January sales of 87,343, a decline of 0.5 percent compared to January 2007. Models that broke monthly records include the CR-V, up 11.3 percent to 16,016; and the Fit, up 120.0 percent to 4,480. Civic sales increased 14.2 percent for the month to 20,993.

“We’re seeing real strength in our compact and subcompact vehicles,” said Dick Colliver, executive vice president of sales for American Honda. “Honda products like the Civic, CR-V and Fit are proving to be solid performers in these turbulent economic times.”

Honda total car sales of 49,642 increased by 7.1 percent for the month. Overall, the Honda Division’s top five-selling vehicles include the Accord, 23,957; Civic, 20,993; CR-V, 16,016; Odyssey, 8,746; and Pilot, 8,375.

The Acura Division posted a sales volume of 11,168, a decrease of 14.2 percent compared to January 2007. The division’s top-selling vehicles include the MDX, 3,982; TL, 3,246; TSX, 2,073; and RDX, 1,483.

Note: The daily selling rate is calculated with 25 days for January 2008 and 25 days for 2007.

For more information or downloadable high-resolution images of Honda and Acura vehicles, please visit www.hondanews.com. Consumer information is available at www.honda.com.